General Mills a History of Responsibility - 1083 Words

General Mills: A History Of Responsibility Officially taking the name in 1928, General Mills has become one of the largest food companies in the world. They own brands like Cheerios, Pillsbury, Yoplait, Green Giant, Betty Crocker, Old El Paso, Totino’s and Progresso. Since the creation of their corporation, General Mills have established themselves as a company that flourishes by being socially and economically responsible. Their mission is to lead by example, and by doing so hope to promote positive change. Unlike other large corporations, General Mills uses their profits to give back. They have a strong commitment to their community, environment, and their employees. The Community Since the beginning of the company in the†¦show more content†¦General Mills have received many awards and recognitions based on their commitment to valuing their employees. America’s Most Admired Companies, Fortune 100 Best Places to Work for GLBT Equality 100 Best Companies for Working Mothers, Working Mothers Magazine Best Places to Launch a Career, BusinessWeek General Mills believes that by providing their employees with wellness resources they will cut down on time lost and decrease medical spending. And for over 50 years, they have provided those resources. They focus on prevention and helping employees make good, healthy decisions. Today’s workforce would be a great deal healthier, more reliable, and would be more optimistic about their careers if they had these types of resources available to them. General Mills spend a great deal of money marketing these socially responsible efforts. On just about every box of cereal you pick up, you will see these marketing techniques. Every General Mills cereal boxes you see have content promoting healthy and physically active kids. They also do a great deal of marketing for non-profit organizations including the United Way. General Mills have shown a great deal of responsibility. Their efforts are unparallel to the vast majority of other companies. And, because General Mills is such a role model in the food industry, people respect them and continue to do business with them. Their responsibility efforts includeShow MoreRelatedModule 1 ACC501 Case1051 Words   |  5 Pagesand compare the financial statements of General Mills and the Meiji Holdings Company Limited, which are amongst the largest firms in the food industry. I will also talk about the accounting standards, the differences between both company’s annual statements an d the differences between Annual Reports, a 10-K and the Corporate Social Responsibility Report. General Mills and Meiji Holdings Company Limited utilizes different accounting standards. 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